Google Analytics (GA) is a Google web analytics service that provides statistics and basic analytical tools for search engine optimisation and other marketing purposes.
Use Google Analytics to review the web page analytics and keywords that drive traffic to your existing web page or section.
For more analytics information visit www.google.com.au/analytics
To get started with Google Analytics:
- Create a free Google account using your UoN email.
- Submit a support ticket through this portal to request access to UoN Analytics. You will need to provide the Web Services Team with your new Google account details.
The SEO keyword and on-page optimisation presentation below gives an overview of how to use Google analytics to monitor the performance of your pages.